Companies Are On The Hook If Their Hiring Algorithms Are Biased

Sudtawee Thepsuponkul/Shutterstock.com

Between 2014 and 2017 Amazon tried to build an algorithmic system to analyze resumes and suggest the best hires. An anonymous Amazon employee called it the “holy grail” if it actually worked.

But it didn’t. After the company trained the algorithm on 10 years of its own hiring data, the algorithm reportedly became biased against female applicants. The word “women,” like in women’s sports, would cause the algorithm to specifically rank applicants lower. After Amazon engineers attempted to fix that problem, the algorithm still wasn’t up to snuff and the project was ended.

Amazon’s story has been a wake-up call on the potential harm machine learning systems could cause if not deployed without fully considering their social and legal implications. But Amazon wasn’t the only company working on this technology, and companies who want to embrace it without the proper safeguards could face legal action for an algorithm they can’t explain.

Numbers don’t always tell the truth

Mark J. Girouard, an employment attorney at Nilan Johnson Lewis, says one of his clients was vetting a company selling a resume screening tool, but didn’t want to make the decision until they knew what the algorithm was prioritizing in a person’s CV.

After an audit of the algorithm, the resume screening company found that the algorithm found two factors to be most indicative of job performance: their name was Jared, and whether they played high school lacrosse. Girouard’s client did not use the tool.

“It’s a really great representation of part of the problem with these systems, that your results are only as good as your training data,” Girouard said. “There was probably a hugely statistically significant correlation between those two data points and performance, but you’d be hard-pressed to argue that those were actually important to performance.”

The community of researchers and technologists studying artificial intelligence have warned that this could be possible in any similar AI algorithm that learns about people using historical data.

In 2016, Pinboard creator Maciej Cegłowski called machine learning “money laundering for bias.”

“It’s a clean, mathematical apparatus that gives the status quo the aura of logical inevitability. The numbers don’t lie,”Cegłowski said.

It’s only natural that machine learning would be applied to this problem. Reading through dozens or hundreds of resumes a tedious, complicated task, where workers have to pick up on subtle clues to tell whether a candidate would be both qualified and a fit within the company’s culture.

Humans typically think that things done by machines are better than if they were done by a human. It’s a well-studied phenomenon called “automation bias.” In this situation, it contributes to why many companies are pitching their AI-based tools as a solution to human bias in hiring.

“The basic premise on which this technology is based is that humans are flawed, computers can do things better,” says Raymond Berti, an employment attorney at Akerman LLP. “Obviously things aren’t that simple. We’re not at a point where employers can sit back and let computers do all the work.”

Girouard and Berti both say that under U.S. regulations, companies are held accountable for the hiring decisions they ultimately make, leaving them responsible for the tools they use. Regulations by the Equal Employment Opportunity Commission even require the data used to come to a hiring decision be kept in case of a bias claim, meaning a company could be liable even if a company doesn’t know why an algorithm chose one candidate over another.

To avoid dealing with biased resume data, a slate of new companies are turning to organizational psychology, the field that has informed best practices for humans to follow when looking for job candidates.

Startups like Plum and Pymetrics add a step to the application process that includes surveys, digital tasks, and games meant to build a profile of the candidate’s personality, like how detail-oriented or risk-averse they might be.

An algorithm then analyzes the person’s results, and the output of the algorithm is compared to high-performing employees currently doing the job.

“It blew my mind that there are 10,000 industrial organization psychologists in the world, they go to school, they get Ph.Ds in this, there’s a whole body of predictive science out there that tells us what predicts a top performer and what doesn’t, but yet 98% of the world is using poor quality, crap data that does not predict that, and only introduces a boatload of bias,” says Caitlin MacGregor, CEO of Plum.

However, this is a departure from the norms societies have accepted as part of the hiring process, and novel approaches in the past have turned out to be duds. Google’s infamous brainteasers meant to make candidates demonstrate creative problem-solving were later admitted to be “a complete waste of time” by Google SVP of people operations Laszlo Bock.

Pymetrics, a startup that promises bias-free results in bold letters on the homepage of its website, also further validates its algorithms before it goes into use. CEO Frida Polli tells Quartz that Pymetrics maintains a dataset of 50,000 previous candidates including their race and gender, and runs any algorithm on that test set first. That way, if the algorithm favors a certain group by gender or race the company can figure out what’s wrong and correct the algorithm.

“It’s relatively straightforward. Some people say you should audit the algorithm or comb through the code, but that doesn’t necessarily tell you whether its going to give unbiased results,” Polli said. “But if you’re pretesting it, that’s probably the most straightforward solution.”

X
This website uses cookies to enhance user experience and to analyze performance and traffic on our website. We also share information about your use of our site with our social media, advertising and analytics partners. Learn More / Do Not Sell My Personal Information
Accept Cookies
X
Cookie Preferences Cookie List

Do Not Sell My Personal Information

When you visit our website, we store cookies on your browser to collect information. The information collected might relate to you, your preferences or your device, and is mostly used to make the site work as you expect it to and to provide a more personalized web experience. However, you can choose not to allow certain types of cookies, which may impact your experience of the site and the services we are able to offer. Click on the different category headings to find out more and change our default settings according to your preference. You cannot opt-out of our First Party Strictly Necessary Cookies as they are deployed in order to ensure the proper functioning of our website (such as prompting the cookie banner and remembering your settings, to log into your account, to redirect you when you log out, etc.). For more information about the First and Third Party Cookies used please follow this link.

Allow All Cookies

Manage Consent Preferences

Strictly Necessary Cookies - Always Active

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Sale of Personal Data, Targeting & Social Media Cookies

Under the California Consumer Privacy Act, you have the right to opt-out of the sale of your personal information to third parties. These cookies collect information for analytics and to personalize your experience with targeted ads. You may exercise your right to opt out of the sale of personal information by using this toggle switch. If you opt out we will not be able to offer you personalised ads and will not hand over your personal information to any third parties. Additionally, you may contact our legal department for further clarification about your rights as a California consumer by using this Exercise My Rights link

If you have enabled privacy controls on your browser (such as a plugin), we have to take that as a valid request to opt-out. Therefore we would not be able to track your activity through the web. This may affect our ability to personalize ads according to your preferences.

Targeting cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Social media cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.

If you want to opt out of all of our lead reports and lists, please submit a privacy request at our Do Not Sell page.

Save Settings
Cookie Preferences Cookie List

Cookie List

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:

Strictly Necessary Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Functional Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Performance Cookies

We do not allow you to opt-out of our certain cookies, as they are necessary to ensure the proper functioning of our website (such as prompting our cookie banner and remembering your privacy choices) and/or to monitor site performance. These cookies are not used in a way that constitutes a “sale” of your data under the CCPA. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as intended if you do so. You can usually find these settings in the Options or Preferences menu of your browser. Visit www.allaboutcookies.org to learn more.

Sale of Personal Data

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.

Social Media Cookies

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.

Targeting Cookies

We also use cookies to personalize your experience on our websites, including by determining the most relevant content and advertisements to show you, and to monitor site traffic and performance, so that we may improve our websites and your experience. You may opt out of our use of such cookies (and the associated “sale” of your Personal Information) by using this toggle switch. You will still see some advertising, regardless of your selection. Because we do not track you across different devices, browsers and GEMG properties, your selection will take effect only on this browser, this device and this website.