recommended reading

Mobile Data is the New Luxury Good in Southern Europe

koya979/Shutterstock

Vodafone’s and Telefónica’s dismal results for the beginning of 2013 show serious weakness in southern Europe. Today, Vodafone reported its worst annual fall in service revenues in five years (paywall) in its fourth quarter, and blamed its problems (pdf) on “headwinds from a combination of continued tough economic conditions, particularly in Southern Europe, and an adverse European regulatory environment.”

Smartphone penetration is similar in both southern and northern Europe, and data usage inevitably rises as more people get cell phones. However, the growth of data usage in Europe has slowed down in places where the economy has been hit by the euro crisis. Whereas it grew 74.3% year-on-year in Germany, in Spain the growth was just 14.1%.

Hence the success of low-cost carriers like TeliaSonera’s Yoigo in Spain. In 2007, the provider had just 427,000 subscribers. At the end of 2012, it boasted 3.71 million. Yoigo’s plans offer fewer bells and whistles than those of its bigger competitors; its cheapest plan costs just €9 ($11.58) per month, plus €0.01 per minute before taxes for voice calls, and offers 1GB of data. In fact, only its most expensive plan offers more data: 2GB  and unlimited national and international calls for €39.

Read more at Quartz.

(Image via koya979/Shutterstock)

Threatwatch Alert

User accounts compromised

1 Million Online Gaming Accounts Exposed

See threatwatch report

JOIN THE DISCUSSION

Close [ x ] More from Nextgov
 
 

Thank you for subscribing to newsletters from Nextgov.com.
We think these reports might interest you:

  • Modernizing IT for Mission Success

    Surveying Federal and Defense Leaders on Priorities and Challenges at the Tactical Edge

    Download
  • Communicating Innovation in Federal Government

    Federal Government spending on ‘obsolete technology’ continues to increase. Supporting the twin pillars of improved digital service delivery for citizens on the one hand, and the increasingly optimized and flexible working practices for federal employees on the other, are neither easy nor inexpensive tasks. This whitepaper explores how federal agencies can leverage the value of existing agency technology assets while offering IT leaders the ability to implement the kind of employee productivity, citizen service improvements and security demanded by federal oversight.

    Download
  • Effective Ransomware Response

    This whitepaper provides an overview and understanding of ransomware and how to successfully combat it.

    Download
  • Forecasting Cloud's Future

    Conversations with Federal, State, and Local Technology Leaders on Cloud-Driven Digital Transformation

    Download
  • IT Transformation Trends: Flash Storage as a Strategic IT Asset

    MIT Technology Review: Flash Storage As a Strategic IT Asset For the first time in decades, IT leaders now consider all-flash storage as a strategic IT asset. IT has become a new operating model that enables self-service with high performance, density and resiliency. It also offers the self-service agility of the public cloud combined with the security, performance, and cost-effectiveness of a private cloud. Download this MIT Technology Review paper to learn more about how all-flash storage is transforming the data center.

    Download

When you download a report, your information may be shared with the underwriters of that document.