recommended reading

BlackBerry's Not Selling Enough New Phones Yet

The Blackberry Z10

The Blackberry Z10 // Frank Gunn, The Canadian Press/AP

The first earnings report from BlackBerry since its new phone launched is mostly good news—the company reported $94 million in profit and $1.2 billion in revenue—but there is one alarming figure: the 3 million customers the company has lost over the last three months. Even with a million Z10 devices sold, the company "lost about a million more subscribers" than analysts were expecting, according to analyst Jefferies analyst Peter Misek. Now that they see the numbers, their theory is that loyal BlackBerry subscribers with old devices didn't upgrade to new BlackBerry ones, instead ditching the Canadian phone company for competitors—even though BlackBerry launched a new gadget just for those people this quarter. In other words, the phone that was supposed to save BlackBerry, the Z10, hasn't done so yet.

To be fair, the catch-up gadget was only announced at the end of January, and there's been a slow roll out since then, debuting first in the United Kingdom around February 4. So, this quarter's earnings, which ended March 2, only represent about a month of phone sales. But even so, a reported 1 million Z10 devices sold in one month doesn't look too promising for the wannabe comeback story—especially since the former keyboarded phone king launched in some of its strongest markets first. Say the phone maker kept up those sales for three months in a row, it would only break even, adding as many customers as it lost, which is better than shrinking and dying forever, but not quite good enough. "1m BB10 sales in 1-2 months isn't terrible. Not out of the woods by a long way though," tweeted mobile analyst Benedict Evans

Read more at The Atlantic Wire

Threatwatch Alert

Credential-stealing malware / User accounts compromised / Software vulnerability

Android Malware Infects More than 1M Phones, Adds 13,000 Devices a Day

See threatwatch report

JOIN THE DISCUSSION

Close [ x ] More from Nextgov
 
 

Thank you for subscribing to newsletters from Nextgov.com.
We think these reports might interest you:

  • Featured Content from RSA Conference: Dissed by NIST

    Learn more about the latest draft of the U.S. National Institute of Standards and Technology guidance document on authentication and lifecycle management.

    Download
  • PIV- I And Multifactor Authentication: The Best Defense for Federal Government Contractors

    This white paper explores NIST SP 800-171 and why compliance is critical to federal government contractors, especially those that work with the Department of Defense, as well as how leveraging PIV-I credentialing with multifactor authentication can be used as a defense against cyberattacks

    Download
  • Toward A More Innovative Government

    This research study aims to understand how state and local leaders regard their agency’s innovation efforts and what they are doing to overcome the challenges they face in successfully implementing these efforts.

    Download
  • From Volume to Value: UK’s NHS Digital Provides U.S. Healthcare Agencies A Roadmap For Value-Based Payment Models

    The U.S. healthcare industry is rapidly moving away from traditional fee-for-service models and towards value-based purchasing that reimburses physicians for quality of care in place of frequency of care.

    Download
  • GBC Flash Poll: Is Your Agency Safe?

    Federal leaders weigh in on the state of information security

    Download
  • Data-Centric Security vs. Database-Level Security

    Database-level encryption had its origins in the 1990s and early 2000s in response to very basic risks which largely revolved around the theft of servers, backup tapes and other physical-layer assets. As noted in Verizon’s 2014, Data Breach Investigations Report (DBIR)1, threats today are far more advanced and dangerous.

    Download

When you download a report, your information may be shared with the underwriters of that document.