After a long delay, China finally approved the domestic launch of the iPhone 5. Apple shareholders would expect this to be a major event, but signs are it won’t be.
According to technology research house Gartner, Apple’s share of the mainland Chinese smartphone market slumped to below 7% in the third quarter of this year. That was a big drop, down from 12% in the second quarter.
Things used to be so different. Less than two years ago, wealthy Chinese consumers loved Apple. But they are a fickle bunch, always looking for the latest cool brand to add to their collection. That used to be the sweet spot the iPhone inhabited. Now, Samsung sits there. And at the lower end, consumers are too price conscious for iPhones.
Addressing the 3 Biggest BYOD Security Threats
Mobile Apps: New Ways to Connect Government with Citizens
Continuous Monitoring As a Service: A Shift in the Way Government Does Business
sponsored
3 Ways Data is Improving DoD Performance
JOIN THE DISCUSSION
By using this service you agree not to post material that is obscene, harassing, defamatory, or otherwise objectionable. Although Nextgov does not monitor comments posted to this site (and has no obligation to), it reserves the right to delete, edit, or move any material that it deems to be in violation of this rule.