recommended reading

Christmas Is the Biggest App Downloading Day of the Year

Viorel Sima/Shutterstock.com

Last year, on December 25, the day that marks the birth of Jesus Christ as well as the arrival of Santa Claus, people downloaded 328 million apps to smartphones and tablets, according to the analytics firm Flurry. 

It was the biggest app downloading day in the (very short) history of app downloading. And this year, analysts expect December 25, 2013, to set a new record again. 

Bloomberg writes up this little factlet with the great addition, "According to a Harris survey commissioned by mobile-app and website-testing company Soasta, 30 percent of Americans plan to download an app on Dec. 25."

(I can just see Uncle Larry sitting there with his smartphone and to-do list in his hands. Written under Xmas Day, it says, "Download an app.")

There is no mystery about why Christmas Day is the biggest app downloading period of them all. Screen-based electronics are priced perfectly as big (but not totally excessive) gifts, so many new phones and tablets are given. Their capabilities must be tested.

Plus, everyone is sitting around: There's time to enjoy life, by which I mean apps. And there is only so much egg nog and caroling that one man can ingest.

(Image via Viorel Sima/Shutterstock.com)

Threatwatch Alert

Social Media Takeover

Qatar News Agency Says Hackers Published Fake Stories

See threatwatch report

JOIN THE DISCUSSION

Close [ x ] More from Nextgov
 
 

Thank you for subscribing to newsletters from Nextgov.com.
We think these reports might interest you:

  • Modernizing IT for Mission Success

    Surveying Federal and Defense Leaders on Priorities and Challenges at the Tactical Edge

    Download
  • Communicating Innovation in Federal Government

    Federal Government spending on ‘obsolete technology’ continues to increase. Supporting the twin pillars of improved digital service delivery for citizens on the one hand, and the increasingly optimized and flexible working practices for federal employees on the other, are neither easy nor inexpensive tasks. This whitepaper explores how federal agencies can leverage the value of existing agency technology assets while offering IT leaders the ability to implement the kind of employee productivity, citizen service improvements and security demanded by federal oversight.

    Download
  • Effective Ransomware Response

    This whitepaper provides an overview and understanding of ransomware and how to successfully combat it.

    Download
  • Forecasting Cloud's Future

    Conversations with Federal, State, and Local Technology Leaders on Cloud-Driven Digital Transformation

    Download
  • IT Transformation Trends: Flash Storage as a Strategic IT Asset

    MIT Technology Review: Flash Storage As a Strategic IT Asset For the first time in decades, IT leaders now consider all-flash storage as a strategic IT asset. IT has become a new operating model that enables self-service with high performance, density and resiliency. It also offers the self-service agility of the public cloud combined with the security, performance, and cost-effectiveness of a private cloud. Download this MIT Technology Review paper to learn more about how all-flash storage is transforming the data center.

    Download

When you download a report, your information may be shared with the underwriters of that document.