recommended reading

Linden Lab grabs its second life with creativity games

Linden Labs developed Second Life.

Linden Labs developed Second Life. // Flickr user pathfinderlinden

Linden Lab, developer of virtual world Second Life, plans to launch creative gaming apps in an attempt to energize and broaden its user base, VentureBeat reports. As federal interest in Second Life has waned, the initiative, if successful, could renew agencies’ enthusiasm for tapping the company for public engagement or crowdsourcing games.

Second Life, which has 1 million monthly active users, generated $75 million in revenues last year, according to the article. Although several agencies, including the Energy Department, the National Institutes of Health and NASA, previously established a presence on Second Life, the platform was later criticized by government game experts for being akin to a “walled garden” because it is nearly impossible to use content generated in Second Life on other platforms.

The San Francisco-based company, in an attempt to broaden its user base, just released Patterns, a digital space where gamers can construct simple and complex structures. Creatorverse, an iPad app coming out soon, allows people to create live animations. Two more apps are in the pipeline, according to Venture Beat.

Chief executive Rod Humble stressed that even with the focus on new projects, the firm is still committed to Second Life and plans to refresh it this year. “We are still investing in 3D virtual worlds,” he told VentureBeat.

The initiatives come as the federal government is pushing agencies to use games more creatively to engage the public. Constance Steinkuehler, a senior policy analyst in the White House Office of Science and Technology Policy and a game researcher on an 18-month stint from the University of Wisconsin-Madison, is spearheading the effort.

Threatwatch Alert

Network intrusion / Spear-phishing

Researchers: Bank-Targeting Malware Sales Rise in Dark Web Markets

See threatwatch report


Close [ x ] More from Nextgov

Thank you for subscribing to newsletters from
We think these reports might interest you:

  • Data-Centric Security vs. Database-Level Security

    Database-level encryption had its origins in the 1990s and early 2000s in response to very basic risks which largely revolved around the theft of servers, backup tapes and other physical-layer assets. As noted in Verizon’s 2014, Data Breach Investigations Report (DBIR)1, threats today are far more advanced and dangerous.

  • Featured Content from RSA Conference: Dissed by NIST

    Learn more about the latest draft of the U.S. National Institute of Standards and Technology guidance document on authentication and lifecycle management.

  • PIV- I And Multifactor Authentication: The Best Defense for Federal Government Contractors

    This white paper explores NIST SP 800-171 and why compliance is critical to federal government contractors, especially those that work with the Department of Defense, as well as how leveraging PIV-I credentialing with multifactor authentication can be used as a defense against cyberattacks

  • Toward A More Innovative Government

    This research study aims to understand how state and local leaders regard their agency’s innovation efforts and what they are doing to overcome the challenges they face in successfully implementing these efforts.

  • From Volume to Value: UK’s NHS Digital Provides U.S. Healthcare Agencies A Roadmap For Value-Based Payment Models

    The U.S. healthcare industry is rapidly moving away from traditional fee-for-service models and towards value-based purchasing that reimburses physicians for quality of care in place of frequency of care.

  • GBC Flash Poll: Is Your Agency Safe?

    Federal leaders weigh in on the state of information security


When you download a report, your information may be shared with the underwriters of that document.